The course is suitable for all members of a biotechnology company and also for members of organisations who are supplying such companies.
The overall aim of the course is to give delegates an overview of the commercial frameworks within which their companies operate. It also acts as a primer for future managerial steps that delegates may take.
The course explores the purpose of the company (Mission) and the Strategic choices that it may make to satisfy its Stakeholders. The course goes on to explore the Marketing and Financing activities and the role that Outsourcing can play.
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