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You are here: Hi-Tech Springboard Cambridge teams emerge from stealth mode

Springboard Cambridge teams emerge from stealth mode

Jon Braford

After weeks of solid slog, wall-to-wall mentors and consumption of enough beer, coffee and pizza to reflate the flagging economies of the entire Eurozone, 10 teams at the inaugural Springboard Cambridge finally emerged from stealth mode to pitch to investors.

 In many cases the proposition they pitched was not the one they started out with, but the teams couldn’t have been better honed in the hothouse they have fashioned in ideaSpace.

After the perspiration it was down to inspiration as the teams – comprising  25 indomitable souls – met the moneymen face to face at Christ’s College Cambridge UK.

Investors have come from all over the world. So have the teams – six are  UK-based but four are international, from  Estonia, Lithuania, the Czech Republic and New Zealand. They were chosen from a beauty parade of hundreds of contenders globally.

The teams cover a range of web and mobile, with sectors including gaming, enterprise software, dating, e-learning, publishing, and developer tools.

Inspired leadership by Jon Bradford, unstinting back-up from the excellent Jess Williamson and the expertise of 100 mentors from around the world have together etched a hallmark into the programme that has made Springboard Cambridge a solid silver success.

The teams take a bow:-

Adwings (Vilnius, Lithuania). Team members: Arturas Starovoitovas, Egidijus Jarasunas and Remigijus Kiminas. www.adwings.com

Adwings is a one-stop advertising destination that lets advertisers plan, book and track advertising across various media channels, ranging from print to digital media, from mobile to outdoor and even video (TV to You Tube). Adwings consolidates the best players in the advertising industry into one easy-to-use platform and helps advertisers through the entire advertising campaign’s life cycle from planning to tracking statistics.

Apiary.io (Prague, Czech Republic). Team members: Jakub Nesetril and Jan Moravec. http://apiary.io

Web APIs are critical pieces of cloud infrastructure, enabling businesses to monetise their data, provide services to third parties, power mobile applications and migrate enterprise to cloud. Yet today building successful cloud APIs is an art form. Apiary.io is a hosted suite of tools that helps companies build web APIs quickly, test and monitor them easily and document them effortlessly.

Arachnys (Cambridge UK). Team members: David Buxton and Harry Waye. www.arachnys.com

Arachnys consolidates valuable business information from emerging markets, helping companies increase opportunities and reduce risk in complex but attractive markets like India, China and Russia. Emerging markets are seeing an explosion of business information coming online but info is fragmented, badly organised and often unsearchable. Arachnys, as its name suggests, uses its spidering technology to identify high value information buried in the deep-web and make it searchable and accessible to businesses – investment banks, hedge funds, law firms, accountants and risk consultancies – who view these emerging markets as growth opportunities.

Hubflow (Bournemouth UK). Team members: David Hazell and Nick Grant. www.hubflow.com

Hubflow enables companies to distribute training content to their workforce’s mobile devices, saving them time and money that would be spent running training workshops. With multinational clients like TKMaxx and great great traction through direct sales efforts and licensed resellers, Hubflow has validated the product and market fit. It is currently being evaluated by over 30 companies, including GlaxoSmithKline, KPMG, Volvo, BT, Homebase/Argos and LloydsTSB. it has a packed sales pipeline, including opportunities such as distributing some 10,000 training documents to a global workforce of one million users for two Pharma clients.

Mayday (London UK). Team members: Ben Hall and James Hollingworth. www.maydayhq.com

Mayday alerts companies to problems users experience on their website, saving the business lengthy testing time and preventing lost sales. Currently companies are dependent on customers complaining in order to identify problems with their site. With this reliance on user feedback, companies are losing revenue to competitors without even realising it. Mayday’s cloud-based solution enables Mayday to become the customer’s voice. By flagging up errors as they occur, it empowers companies to be proactive – allowing them to fix issues before they impact the entire user base, and before users even have the chance to complain.

MiniMonos (Wellington NZ and Cambridge UK). Team members: Greg Montgomery, Kaila Colbin and Melissa Clark-Reynolds. www.minimonos.com

MiniMonos.com is a virtual world for children who love to play online games but also love the planet. It was featured exclusively in Business Weekly just after the start of Springboard, having already raised £5m. It has now raised a further £1.1m for global rollout. Children typically look after a virtual lagoon and if they fail to clean out the environment, things fail or even die! Each purchase supplies clean water to children in India and MiniMonos has also adopted endangered animal species. The site usage has grown at more than 20 per cent a month over the past nine months and now has around 300,00 registered members, generating revenue through subscriptions and microtransactions. Its top four countries are the US, UK, Australia and NZ.

PlayMob (London UK). Team members: Caroline Howes, Daniela Neumann and Jude Ower. www.playmob.com

PlayMob enables charities to fundraise through games. It slashes the cost of fundraising while increasing engagement by getting in front of mass audiences while they are having fun. Its platform is a quick and simple sign-up for developer and charities – developers nominate a virtual good within their game, donate a percentage to a charity and select which cause they wish to promote. The charity also has to sign up, nominating the types of games and objectives it wants to match. Brands can sponsor certain match-ups. Additional revenue streams are generated from analytical packages of data collected by the platform.

Publification (Tartu, Estonia). Team members: Janek Priimann, Marius Arras and Rait Ojasaar. www.publification.com

Publification is a platform for publishers to convert their file-based ebooks to platform agnostic Browserbooks that can be read on over two billion existing devices. Browserbooks deliver an app-like reading experience on browsers. No files to download, no software to install, no dedicated e-reader devices. The HTML5-based Browserbook reader automatically fits any screen size, can handle rich media and is social media friendly: Offline reading is also supported. Publishers have direct access to their customers, saving marketing budget.

Tastebuds (London UK). Team members: Alex Parish and Julian Keenaghan. www.tastebuds.fm

Tastebuds is an innovative dating website that helps people meet like-minded partners who share your love of music. Users can import their profiles from last.fm or Facebook or simply enter a couple of their favourite artists and are immediately shown single people who share their musical preferences. Tastebuds is also integrated with events website songkick.com, enabling users to arrange to meet up at concerts they are attending. Almost half Tastebuds’ users are new to the market, having never used a dating site before. The site has already attracted 25,000 music lovers.

Total Gigs (Newcastle UK). Team members: Jim Mann, Mike Parker and Tom Dancer. www.totalgigs.com

Total Gigs enables disparate groups of users to collectively share and relive event experiences. Complete strangers with similar interests can contribute to ad-hoc social networks that are created and last for the duration of a particular event. Everyone present is invited to share pictures, comments, even the mood of an event in real-time and anyone not present can enjoy the experience vicariously. When the event finishes, the stream closes but users can go back and relive the memory through shared pictures, thoughts and emotions captured at the time. The launch vertical is live music but Total Gigs is not restricted to the UK or the music industry and can be migrated to sports events, conferences and a range of expos.

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