A massive upsurge in Android jobs was witnessed in Q3 as Apple iOS jobs stagnated while the iOS6 flop left room for a Microsoft technology revival – a ‘leaders & laggards’ review of internet jobs has revealed.But Microsoft faces a crunch Q4 – the challenge to launch a stunning revival or sink into the annals of history – according to the world's largest digital jobs survey, unveiled by Freelancer.co.uk, the outsourcing and crowdsourcing marketplace.
It shows that a host of industries are turning into software businesses: The Cambridge UK technology cluster is a leading player in the trend.
Releasing the data exclusively to Business Weekly, Matt Barrie, chief executive of Freelancer.co.uk, said: “This report truly reflects Mary Meeker’s thesis that through software and the Internet we’re experiencing the reimagination of everything.
“Every industry we can think of is turning into a software business and every job function is increasingly being performed using software tools in the cloud. This online job report tracks the current leaders and laggards of this transformation.”
The job categories that showed the most growth in the 50 fastest growing online jobs this quarter involved companies, products or technologies that are at the forefront of ushering in this new era.
In a nutshell:-
• Android jobs ricochet back as Apple iOS jobs stagnate
• The interactive web continues to fly
• eBay jobs return as the marketplace announces changes and a makeover
• Confidence returns to Facebook jobs as marketers return in the wake of the IPO flop
• The transition to the paperless office booms
• Internet marketing rebounds in the wake of the Google panic
Freelancer.co.uk pulled data from over 4.3 million users to highlight the 50 fastest growing online jobs. The Fast 50 report provides analysis of 230,614 jobs posted in the quarter.
Taking the trends in depth, Barrie says that Android jobs ricocheted back as Apple iOS jobs stagnated. iPhone jobs tapered to a modest eight per cent growth (to 5,509 jobs) this quarter as developers waited for the release of iOS6 in September.
Meanwhile, reviewers gave the iPhone 5 a tepid reception, hampered by a marked lack of substantial new features and the iOS6 Maps misfire. Barrie said: “The numbers are a huge setback for Apple from the scorching 30 per cent explosion of jobs in the last quarter, and questions are no doubt being asked of CEO Tim Cook, whose first product release since taking the helm has been branded a “flop”. Cook will be relying on a slew of new products, such as the recently released iPad Mini, for a Q4 resurgence.”
Buoyed by the weak iOS6 launch comes Android, which saw a huge 16 per cent (to 4,795 jobs) growth in jobs in Q3, spurred on by the rave success of the Samsung Galaxy S III and release of the Android 4.1 Jelly Bean update in July.
Barrie believes that the iOS6 flop also leaves room for a Microsoft revival, with CEO Steve Ballmer banking on the recent release of its touch-optimised Windows 8 and its variants to resurrect the fortunes of the ailing software giant. Q4 will be crucial for Microsoft - a strong showing may mean the difference between a stunning revival, or slowly fading away into the annals of history.
eBay jobs returned as the marketplace announced changes and a makeover: Demand for eBay jobs grew 41 per cent (to 1,470 jobs), with consumer confidence improving as we move into the holiday season, and on the back of eBay announcing a number of changes and previewing a new site design. The design changes are intended to carry the e-commerce site into the social and mobile era.
Confidence returned to Facebook jobs as marketeers return in the wake of the IPO flop: Facebook makes a recovery this quarter with 11 per cent growth (to 7,193 jobs), after an abysmal drop of 14 per cent in Q2 as the share price plummeted. The stabilisation of the share price, along with CEO Mark Zuckerberg’s indication of an increased mobile focus, allowed social networking to breathe a sigh of relief, with a 15 per cent increase (to 6,138 jobs), having idled at one per cent growth during the Facebook fumble last quarter. Facebook will be one to watch this quarter, as it attempts to monetise its mobile platform, says Barrie.
The transition to the paperless office booms: Copy typing and the translation of paper documents to electronic boomed this quarter (up 145 per cent, to 6,932 jobs).
Internet marketing rebounded in the wake of Google panic: A flurry of Panda and Penguin updates from Google sent the online marketing industry haywire in Q2, resulting in slumps across a broad range of categories related to search engine optimization. After a period of uncertainty, the industry has bounced back, delivering moderate growth for Internet marketing (up 12 per cent to 15,475 jobs), SEO (up 12 per cent to 1,0509 jobs) and link building (up eight per cent to 7,068 jobs).
Barrie said there had also been a new focus on content and user experience, as internet marketing experts wised up to Google’s endgame. Reflecting this is a surge in jobs related to Wordpress (up 27 per cent to 7,703 jobs), proofreading (up 26 per cent to 1,730 jobs), user interface/IA (up 23 per cent to 2,156 jobs), graphic design (up 21 per cent to 27,221 jobs) and logo design (up 21 per cent to 6,940 jobs).
In the words of Matt Cutts, head of webspam at Google, “Content is King!”
For full details on the survey visit www.freelancer.co.uk