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24 January, 2011 - 13:09 By Staff Reporter

Cambridge steers new transatlantic trade initiative

Chris Parkhouse, MD, Deyton Bell

American trade influencers are coming to Cambridge for an exciting new transatlantic business forum organised by Cambridge-based business development specialist, Deyton Bell.

Business Weekly is official media partner for the historic inaugural event, which takes place on Thursday March 10 at Robinson College, Cambridge (8.30am–2pm).The Transatlantic Business Forum has already generated a great deal of interest and Deyton Bell has drawn together a high profile panel of experts, including US speakers from North Dakota, Pittsburgh and New England.As well as imparting inside track trade information, the event also presents a unique opportunity for delegates to arrange one2one meetings with any of the speakers and their organisations on the day.The event aims to decipher some of the myths associated with doing business in the US. Deyton Bell’s managing director Chris Parkhouse said: “The US is still the leading single market for nearly every significant business sector but this ‘familiar market’ has sometimes been overlooked in recent times in favour of other more newly emerging opportunities in other countries. “The UK is the largest foreign investor in the US and the US is Britain’s largest single export market. There are a great many extremely lucrative opportunities for British businesses in the US and the Transatlantic Business Forum will help businesses to identify them.”Deyton Bell already works for major American organisations, primarily in the wind energy and related fields.Chris added: “The Transatlantic Business Forum will provide appropriate information, expert advice and opinion on key issues that will not only enable delegates to explore transatlantic business issues but will also instigate connectivity to enable businesses to build bridges and commercial relationships to develop opportunities in the US for both trade and investment purposes. “The Forum is a must for anyone who is considering US business development and will give delegates an insight into the vast opportunities available to UK companies. We are looking forward to welcoming participants form the US and the UK at this key event which is being supported by so many high profile organisations.”Tickets are available from Deyton Bell and cost £20 + VAT, including breakfast and buffet lunch. For more details, please contact Chris Parkhouse or Jessica Heavey on + 44 (0) 1223 873033.• PHOTOGRAPH SHOWS: Chris Parkhouse, MD, Deyton Bell

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