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11 May, 2021 - 12:04 By Tony Quested

Bango lights fuse to explosion of new Asian business

Cambridge company Bango plc, the global platform for data-driven commerce, has set up a fresh spurt of lucrative trade across several Asian territories.

It reveals that merchants using the Bango Platform to offer online payments can now expand their footprint to hundreds of millions more users in Indonesia, Malaysia, Thailand, Hong Kong, Philippines and other key Asian markets.

Merchants integrated to Bango now have access to the most popular mobile wallets and direct account payment methods across the region.

The additional wallets and direct payment methods added to the Bango Platform via this NTT DATA Hong Kong partnership will be enhanced by innovative features from the Cambridge company where data driven insights deliver a higher payment success and improved customer experience.

As a result of this agreement, wallet providers across Asia can attract more users by partnering with Bango merchants to bundle product offers as sign-up incentives and loyalty rewards, acquiring new customers based on purchase behaviour targeting.

Andy Suzuki, SVP Asia Pacific at Bango, said: “Bango powers one-click payments for the world’s biggest online businesses. Partnering with NTT DATA brings together Bango global payments technology with the focused, regional coverage and quality of service that only NTT DATA can provide.”

Poon Khye Wei, chief operating officer of NTT DATA Hong Kong added: “We are excited to enter into this partnership with Bango. Our goal is to provide a comprehensive and extensive digital payment coverage for merchants across Asia and globally.

“By collaborating with Bango we can offer their merchants an integrated solution of significant coverage of localised digital payments along with Bango platform specific features and solutions.”

This partnership follows the agreement Bango signed with TPAY Mobile in January 2021 giving Bango merchants access to over 20 leading wallets across Africa as part of that deal.

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