6 March, 2011 - 10:50 By Staff Reporter

Cambridge insight on trading through Middle East upheaval

Libyan leader Muammar Muhammad al-Gaddafi. Picture courtesy: Agência Brasil / Author - Ricardo Stuckert/PR (wikipedia)

Cambridge businesses are being handed the inside track on how to trade in the Middle East despite current volatility.

The insight will be presented by The Egyptian-British Chamber of Commerce in Cambridge on Friday, March 11.The trade summit is aimed at both existing and potential exporters. Taher El Sherif, secretary general of the Chamber, will detail the implications that the latest political and economic developments in Egypt are having on business.  Representatives from embassies including Saudi Arabia, Bahrain, Egypt, Iraq, Israel, Jordan, Kuwait, Lebanon, Oman, Qatar, Palestine and Syria and the states of Dubai and Abu Dhabi will advise businesses of the opportunities that remain in the region and the risks recent developments present to trade.‘Doing Business in the Middle East’ takes place at the Holiday Inn, Cambridge from 9.30am-2.30pm and has been organised by the international sector of Cambridgeshire Chambers of Commerce in partnership with UKTI.John Bridge, chief executive of Cambridgeshire Chambers of Commerce, said: “With ongoing tensions in the Middle East, this event will give local businesses a valuable insight into the effects of the unrest upon business opportunities and ensure that companies are not missing out. “By bringing together representatives from the various embassies with the very businesses who strive to do business in the Middle East, we hope that Cambridgeshire companies will be equipped to take advantage of the many opportunities that still remain in the region.”  Chris Kubicki, chairman of the Chambers’ International Sector committee, added: “There is a great deal of international business undertaken across the Eastern region with Middle Eastern countries and with the support of UKTI we have brought together the UK's experts who are closely in touch with a fast-moving situation.  “This will present businesses throughout the region with an unrivalled opportunity to obtain guidance as to how best to protect and promote their business throughout this unprecedented and lengthy period of uncertainty.”Doing Business in the Middle East – Friday, March 11, 9.30am-2.30pm, Holiday Inn, Cambridge: For more details contact Helen Bosett at Cambridgeshire Chambers of Commerce on 01223 209815.• PHOTOGRAPH: Libyan leader Muammar Muhammad al-Gaddafi. Picture courtesy: Agência Brasil / Author - Ricardo Stuckert/PR (wikipedia)

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