Great haul in China as university goes headhunting
The University of Essex is to open an office in China to back up a student recruitment assault on the country, which is due to begin with the enrolment of 100 students from Nanjing University in 2008.Essex has identified China as its most important overseas market and will begin to tap the massive pool of undergraduates offered by a country with a population of more than 1.3 billion citizens.
The undergraduates will come to Essex’s Wivenhoe campus after studying for two years at Nanjing’s Jin Ling College and will study in the departments of biological sciences, computer science and electronic systems engineering.
While in China, they will combine their subject-specific studies with English tuition in preparation for the UK experience and will join in the second year. Bursaries will be made available to the most able students to offset their tuition fees.
Pro-vice-chancellor (academic standards), Professor Andy Downton, signed a memorandum of cooperation with the college during a two-day visit to Nanjing University’s two campuses, which cater for a total of around 37,000 students.
He said: “China is our biggest overseas market and the country where recruitment methods are changing fastest.
“Our intention is to develop and more actively pursue cooperative activities with Chinese universities.”
The agreement will see Essex academics visiting Nanjing several times a year to help to ensure the teaching is aligned to undergraduate programmes at Essex and to seek to establish research links between the institutions.
The University will also establish an office in Nanjing, which it will share with its Chinese agent Anglo-Chinese Enterprise Holdings (ACEH), who played a vital role in setting up the admissions arrangement.