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2 December, 2020 - 14:45 By Tony Quested

Asian business leaders donate £2m to Cambridge Judge Business School

US and Taiwan-based MBA alumnus Harry Tsao and his wife Carol Chen have made a £2 million donation to support the Cambridge Judge Business School’s Simon Sainsbury Centre, situated at the back of the Old Addenbrooke’s building.

This new building has enabled the Cambridge Judge Business School (CJBS) to bring its entire community under one roof, and created several new lecture theatres, seminar rooms, a private dining room for Executive Education and a dining café for the School. 

The addition of the Simon Sainsbury Centre is fostering greater collaboration, stimulating ideas and connecting people to facilitate great research, teaching and engagement. 

Professor Christoph Loch, director (Dean) of Cambridge Judge said: “We are very grateful to Harry and Carol for their generosity. Harry has shared that he wanted to give back to the School because it played a pivotal role in setting him on a path to business success and he and Carol believe that an engaged community can be transformative to Cambridge Judge.”

The couple have challenged any alumnus or friend of CJBS to match their contribution to support the School by creating a suite of scholarships to support 30 women to secure a signature scholarship to study at Cambridge Judge, or to name one of the lecture theatres (LT1 or LT2) in the Old Addenbrooke’s building.

Anyone interested in discussing these ideas further can contact the Alumni & External Engagement team via email: at development [at] jbs.cam.ac.uk 

In an interview with Donnell Roy, director of Alumni and External Engagement, Harry Tsao shared his journey since graduating with a Cambridge MBA in 1996.

He said: “When I graduated from Cambridge Judge I dabbled in the computer hardware space – first at Hitachi PC then at Clarion where we tried to put a Windows device in a car. 

“Then I started a company and launched an online trade show called ShowExpo where I thought it would be a good idea to put ‘trade shows’ online, since they are all expensive and what you get in return are contacts and information. It was a good idea but executed in the wrong format.

“Following my first failed business, I went to work for a company called GoTo.com. GoTo.com pioneered the sponsored search business and was later sold to Yahoo! While at GoTo.com, I was fortunate enough to be one of the first learners in the sponsored internet search space.

“After GoTo.com, my business partner Talmadge O’Neill and I started MeziMedia which began as an online coupon business then expanded into comparison shopping, and ended up with a slew of content sites. We sold our business to ValueClick in July 2007, five years after founding it.

“Since selling my business, I have mostly been a passive investor, mainly in technology and sports. But, that first business success really propelled me as a credible, strategic investor in a wide portfolio of extraordinary companies.

“I have also co-founded and spent substantial time on two other companies,  Juvo+, which is one of the biggest online marketplace sellers in the world, and Kitchen United, which is a ‘ghost kitchen’ concept in the United States.”

Harry said he wanted to get an MBA because he saw it as a way to learn and a means of ensuring that he had a safety net if he was to be unsuccessful in business. “If I couldn’t make it as an entrepreneur, I thought I would have sufficient knowledge to have a successful corporate life,” he said.

“Being from Taiwan, and having gone to high school and college in the United States, I thought it would be great if I had the opportunity to experience another major economic zone, such as the UK or Europe. Cambridge has a great history and I was lucky enough to get in.”

How does he think the School and Cambridge have contributed or shaped his success?

“Hugely. I would not have been recruited into GoTo.com without my MBA. In my three years there, I worked alongside some of the smartest people I’ve ever come across and they taught me a ton of things. There is no way I would be where I am today without the opportunities that Cambridge and Cambridge Judge gave me.”

Harry sold on MeziMedia for $300 million in 2007 – five years after co-founding the business – so what was special about the business model? Harry says: “My business worked well because firstly I had a deep understanding of one of the most important advertising platforms in the internet space. 

“My partner and I were able to effectively and profitably scale our business as soon as our first coupon site was launched. MeziMedia was profitable every single month of its existence – starting from month one.”

And why such a manganimous donation to Judge? Harry says: “This is simple. There are few things in life you can point to as a turning point and Cambridge was exactly that for me. For that, I am grateful. It is important for me to support the School, so that those who come after me can enjoy the benefits of the institution.”

He would like to see more alumni give back to Cambridge Judge, adding: “Giving is cultural, and your life experiences and background influence your perception of the value and importance of philanthropy.

“In Taiwan, few people would give to schools because they think all expenses should be included in the tuition fees. Education is very transactional – you pay tuition, you get an education. When you graduate, both parties have fulfilled the transaction. 

“It’s an understandable approach: However, we know that there are innumerable expenses that are not supported by tuition and require transformational philanthropy, such as major investments in facilities, support for a world class Entrepreneurship Centre, or having the ability to provide scholarships to those who might not be able to afford graduate business school degrees without them.

“The American approach is about community building. It’s never a matter of the dollar amount but rather the percentage of participation. When you have a vested community everyone gets more involved. You build friends around your community, you laugh and cry as a community. When you are in a position to give more, you do just that!

“It doesn’t matter if people can donate £1 or £1 million. Something great always happens when you have an engaged community.”

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