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3 March, 2021 - 20:15 By Tony Quested

SME growth venture initiated by Marshall and Cranfield

Marshall Centre in Cambridge and Cranfield Executive Development in Bedfordshire are working together to help SMEs battle back to growth. They have launched a 12-month programme – Capture Future Growth – that delivers the process, tools and support for companies looking to design, deploy and manage a successful growth strategy.

The rationale for the initiative is clear. With 36 per cent of small to medium-sized businesses halting all growth initiatives and 80 per cent reporting a decline in revenues since March 2020, it’s clear the global pandemic has taken its toll on the sector. 

Generating 50 per cent of total revenue for UK businesses and 44 per cent of the labour force, this decline in growth has wider implications for the economy and society as a whole, the partners say.

Timothy Britt, head of strategic services at Marshall Centre said: “We continually work to find new and better ways of addressing the challenges our customers and communities face.

“We believe joining up with Cranfield Executive Development to deliver Capture Future Growth provides a powerful message of intent that will resonate with businesses looking to move from survive-to-thrive and, in so doing, play a role in helping kick-start economic and social recovery.”

Dr Stephanie Hussels, director of the Bettany Centre for Entrepreneurship at Cranfield University added: “We are delighted to be working with Marshall Centre to support SMEs during these challenging times. SMEs are  the backbone of the economy and it is vital for industry and higher education to work hand-in-hand to support them on their journey.”

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