Advertisement: SATAVIA mid banner
Advertisement: Cambridge Network mid banner
Advertisement: Simpsons Creative
Advertisement: HCR Hewitsons mid banner
Advertisement: TTP
Advertisement: Kao Data Centre mid banner
Cambridgeand mid banner advertisement
Barr Ellison Solicitors – commercial property
Advertisement: Wild Knight Vodka
Advertisement: RSM mid banner
Advertisement: EBCam mid banner
Advertisement: S-Tech mid banner 3
Advertisement: Bar Ellison mid banner property
ARM Innovation Hub
Advertisement: Excalibur Healthcare mid banner
Advertisement: CJBS mid banner
Advertisement: Mogrify mid banner
Advertisement: partnersand mid banner
Mid banner advertisement: BDO
8 September, 2021 - 00:18 By Tony Quested

Peach of a deal as Del Monte says yes to Pier

Suffolk PR & marketing agency, Pier, has been hired to handle UK communications for Del Monte®, the UK’s number one canned fruit brand, following a competitive pitch. 

Del Monte® has briefed Pier’s specialist food & drink division to deliver its UK consumer and trade press office, as well as campaigns, influencer activations and a landmark brand partnership with cookbook author and campaigner, Jack Monroe.

Pier food & drink clients include Greene King, Treatt and Kerry Foods brands, including meat-free range Taste & Glory and Pure spreads. 

Sam Bennett, marketing controller for Del Monte® UK, said: “Pier won us over with their tenacity, enthusiasm and heavyweight experience in the sector.

“They have hit the ground running and impressed with strong results. Importantly, the chemistry is spot on and the team dynamic makes our work together both enjoyable and successful. Congratulations to Pier on an impressive pitch and great start to the account.”

Amy Bendall, director at Pier, added: “Del Monte® is an iconic global brand and this is an exciting win for Pier’s booming food & drink division. Our expertise in this sector has ensured we have already secured some big hitting coverage and there is lots in the pipeline we cannot wait to get our teeth into.”

Pier also has a dedicated renewable energy team with clients including RWE, ScottishPower Renewables and the Offshore Renewable Energy (ORE) Catapult.

Newsletter Subscription

Stay informed of the latest news and features