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Kiss Communications
ARM Innovation Hub
17 March, 2017 - 19:30 By Kate Sweeney

Frontier dances off with three US deals for its Minuet technology

Frontier Silicon, a Cambridge UK provider of consumer audio technologies, says its Minuet technology platform has been chosen by three US brands – Brookstone, Jensen and SŌLIS – to power nine new smart audio devices with Chromecast built-in.

CEO Anthony Sethill says that more design wins are due to be unveiled by Frontier in the near future.

Chromecast built-in is a pioneering audio platform which enables smart speakers to stream via Wi-Fi over 150 online music services, such as Spotify, Pandora and iHeartRadio.

Frontier Silicon is one of a very small number of solution providers chosen by Google to work on this technology. Frontier’s Minuet design platform provides a complete toolkit for brands and manufacturers to develop smart audio devices with Chromecast built-in quickly and cost-effectively.

The business recently updated its software, so all these products work with the Google Assistant, i.e. they can be controlled using voice via a Google Home device.

Brookstone is a leading US speciality retailer, which is using Minuet to power four new wireless speakers in the company’s Big Blue range. Brookstone has over 200 North American stores offering a wide range of products in entertainment, wellness and travel categories.

The second brand is Jensen, which Spectra launched at CES last January – with two Bluetooth/Wi-Fi Wireless Stereo Smart Speakers with Chromecast built-in, the JSB-1000 and JSB-2000. 

The third brand is newcomer SŌLIS, also launched by Spectra at CES in January. This new brand targets the audiophile market with products inspired by iconic, retro designs. Under the tagline of “leaves no note unheard”, SŌLIS is launching three wireless stereo smart speakers with Chromecast built-in.

Anthony Sethill said: “Smart audio represents a significant opportunity for Frontier. Brookstone, Jensen and SŌLIS are leading innovators in this sector. By combining our audio technology expertise, our relationship with Google and our experience of working with leading audio brands and their manufacturers, we have helped deliver an unrivalled range of smart audio speakers. We expect to be announcing further design wins shortly.”

• PHOTOGRAPH SHOWS: Anthony Sethill 

Kiss Communications

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