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3 May, 2020 - 08:20 By Kate Sweeney

Maxwell Centre Impulse Programme for tech innovators goes online

Although many programmes have gone online as a result of lockdown and social distancing, for the Impulse Programme run from Cambridge UK this was a particular challenge.

At its core is the face-to-face interactivity with representations, workshops, one-2-one, mentor and presentation sessions. Its philosophy is ‘chance encounters make amazing things happen’.

This year, to ensure that the Maxwell Centre Impulse Programme will also be a success, it has taken a tremendous amount of preparation, innovation and planning. 

The Impulse Programme takes place over a three-month period normally with 3.5 days of intense activity at the beginning and at the end. 

Yupar Myint, Head of Programme said: “The Impulse programme went online on Tuesday April 21 and there is still a few months to go. I am so pleased that already we have achieved the similar feel of personal discussion and face-to face interactions that the physical version offers. We are becoming much more adept and at ease at video conferencing as it is becoming the new norm. 

“There is an extremely positive vibe and we are all learning together. It has been both challenging and thrilling at the same time, ensuring that we are able to bring personalised discussions to this non-personal setting of the on-line world. 

“What an exciting experience to work with such innovative and highly-spirited entrepreneurs on Impulse! We – the Impulse team, our mentors, speakers, contributors, delegates – all are currently working together to make this work.”

Lord Karan Bilimoria began The Impulse Programme with an inspirational and insightful talk.

He said: “Hats off to you in continuing with the programme despite the surreal and challenging time we are going through. I found the participants very impressive with the excellent questions they asked.”

The Impulse programme serves as a catalyst for entrepreneurship in individuals and organisations. It is about strong action learning and result driven where participants bring their innovative ideas to the table. 

It acts as a learning vehicle with a sharp focus on prioritising and developing ‘high-potential’ business cases. The core of Impulse’s approach is to engage experienced entrepreneurs to act as role models and to provide guidance at the heart of the Cambridge Phenomenon. 

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