UK-Germany alliance targets global electric bike sales
A partnership between celebrated Northampton engineering hothouse Cosworth and German bike manufacturer, Storck Radar, could lead to lucrative global sales of a new, high performance electric bike.
The UK and Europe are prime target markets but the partners revealed to Business Weekly that they will also be sold in the United States.
The Storck Cosworth EFV is a carbon-fibre bicycle that sports a Shimano Deore XT groupset and hydraulic disc brakes alongside a high performance 250W motor.
This produces 60Nm of torque, powered by a 25.5V Lithium polymer battery. It is available for order with a retail price of £3,999.
Cosworth CEO, Tim Routsis, said collaborating with Storck Bicycle created the perfect opportunity for Cosworth to apply its world-class technology to a new market.
“We see this collaboration with Storck Bicycle as an exciting way to continue our diversification strategy, and learn about applying our engineering technology and skills to bicycles and e-bikes,” he said.
“The performance cycling and e-bike market is a growing one in Britain and the rest of the world and we want our technology to be at the vanguard of this growth.”
Storck Bicycle founder and chief executive, Markus Storck said collaborating with Cosworth was a great way to launch the Storck Radar e-bikes in the UK.
“Working with Cosworth is an honour for Storck Bicycle. It is a fantastic opportunity for us to build a working partnership with a well respected engineering and technology company.”